We made something for you.

It’s the toolkit that we wish we’d had when we were starting out.

A collection of tutorials, worksheets, videos, and resources specifically for anyone who wants to start a small business or side hustle.

This is a kit for the smallest and biggest of dreamers and doers. This is a kit for people who want to monetize their craft, bootstrap a business, efficiently start a side hustle, launch some passive income, or finance a project.

The startup kit is business advice for real humans.

Whether your goal is to net an annual $5K for a nice vacation, make $100K so you can quit your soul-sucking 9-5, or to explore a potential big hustle in small steps, this kit is for you.

It’s your time to get going.

So what’s in it?

• The Nitty Gritty Guide: How to Start a Lean Side Hustle, and Where to File for an Entity, EIN, Trademark, Permits & Licenses — A small but mighty e-book that guides you through each step in the process.

• Authentic Networking for Non-Sleazy Humans — Master the art of networking with worksheets, a 4-part tutorial series, videos, and more.

• Marketing — Worksheets, tutorials, videos, expert advice on the fun challenge of putting yourself and your product or service out there with our approach to human-centered marketing. Great marketers use marketing to solve people's problems. They rely on empathy, connection, and emotional labor instead of attention-stealing ads and spammy email funnels.

• A Killer Library of Resources — Expert videos, books and podcasts on fundraising, business fundamentals, etc.

  And so much more.

  Let’s go!